I felt the need to share this because I'm a huge fan of Aardman Animation and an even bigger fan of Wallace and Gromit (CHEEEEEEEESE Gromit!).
"Wallace & Gromit appear in high fashion for a store opening in their hometown.
The British claymation duo were created at Aardman Animations in Bristol, where department retailer Harvey Nichols in opening a new store. For the campaign, Wallace trades in his usual green sweater vest for tony threads from Alexander McQueen and Dolce & Gabbana."
text taken directly from Creativity Online